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Tuesday, May 16, 2017

4 Long Island SEO Tips For Insurance Agents

By Paula Hess


The main goal of any insurance agent is to sell a certain type of insurance to someone that needs it. However, given the magnitude of this level of work, the agent in question may not have time for digital media. Long Island SEO is a worthwhile process, as it can help any business owner climb Google rankings, both local and international. In fact, here are just 4 things that insurance agents should know about SEO.

First and foremost, make sure that you know who you'd like to target. For example, if you're a boat insurance agent, you'll want to target people that live close to the water. Areas like Long Island are exceptional for these types of agents, but this is just one example. By knowing what you're trying to sell, in addition to where you should focus your efforts, Long Island SEO won't be nearly as taxing as you might think.

Another thing that insurance agents should know is that their websites matter. Not only must your website consist of ample information about your services, but it must be responsive as well. When it provides a similar experience across all devices, it becomes more responsive, which is what Google and other search engines will recognize. If you're an agent that's focused on SEO, this is an invaluable tidbit to remember.

Another way for insurance agents to find SEO success is by taking advantage of social media. There are many channels worth looking into for this purpose, ranging from Twitter to LinkedIn. Your activity on these platforms should be consistent, as this will help you rank for certain keywords sooner. If you find yourself struggling in this regard, you shouldn't hesitate to look into reputable names such as fishbat.com.

Finally, if you're an insurance agent that wants to use SEO, understand that it takes time. As a matter of fact, it's not far-fetched for this to take months or even years to see any type of growth. This is the norm, so don't feel as though you're the only one struggling in this respect. There are many ways to go about SEO, as you can clearly see. However, these methods will only prove worthwhile if you stick with them in the long term.




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